Remember back in July when I wasn’t quite sure if I can make it to LES Runway? Well, last weekend, my trip to NYC came true! Marc Maleh was very kind to invite us (my photographer Christian and I) to attend any one show in September, and I chose this Saturday, September 10 fashion show featuring Rachel Rose and Lumete Eyewear.
First off, forget the tent and drama. LES Runway is held at Grand Opening, 139 Norfolk Street, in a space that’s approximately 15′ x 24′. Small, unpretentious space which has a wooden runway jutting out in angle to the small street in front of it. Beside the space is an apartment building; residents and passer-bys weaved their way through the crowd that began to gather around in front of the open space by 6:45 pm (for the 7:00 pm show).
Cheryl (left) and Marc were busy putting everything in order, the models were finishing up their practice walk and confirming their marks, and the three photographers present (Chris included) were testing and refining their camera settings. As family, friends, and guests began to increase in number (there were about 20 guests total), Cheryl, Marc, and the crew interacted casually with the visitors. The atmosphere was focused but casual; there’s a fashion show showcasing Rachel Rose’s silk garments and Lumete sunglasses (which were solid, I must say), but the vibe never was too serious.
Remember last month when I gave a quick shout-out to Cheryl Maleh’s Kickstarter Project Les Runway? Well, I’m VERY happy that her project was successfully funded and managed to gather $9.5K out of the original $8.5K goal :)
Now Cheryl and her husband Marc are looking forward to do it all over again this September at Grand Opening, and they’re looking for new designers! The application fee is $15, and all designers must live or work in one of the five NYC boroughs (Manhattan, Brooklyn, Queens, The Bronx, Staten Island) to participate in the runway shows and pop up shop. The shows are all going to be held in the Lower East Side.
I’m a genuine supporter for Les Runway; it’s a great thing to be involved in, especially since Les Runway is one way to give back to the local fashion community and also make the runway experience accessible to all. I know I’m based in the Bay Area, but lots of love from the West Coast to East Coast!!! (I really want to go…it’s been a while since my last visit to NYC, but we’ll see :) )
On his email to me, Marc noted that Les Runway has “already received some press on Bowery boogie, Racked, Mashable and Blackbook magazine. The Grand Opening space we are working with has received a ton of press on previous projects from CNN, NYTimes, and NYMAG and previous sponsors have included brands like Puma for the Pong events. ”
So if you’re interested and happen to work / live in NYC, this is your chance to show off your craft for a wonderful cause!
In the meantime, I will be dreaming to go to NYC’s thrift stores…
Guys, you know the feeling when time seems to stand still and your memories flash before your eyes?
Well, I sure don’t. Because for the past handful of weeks, time was blazing fast and sometimes I don’t even have any idea where I am or who I am. OK, maybe not that severe, but perhaps you get the gist of it. Lo and behold, it’s already Friday, June 17, 2011. Even though I’m bummed looking at how many days passed between my last post and this, I do rejoice the fact that there’s so much hot stuff going on.
Huge thanks for Refinery 29 for the 16 fabulous things happening this weekend.
Two things jump at me for Saturday events: The North Beach Festival at 10 am to 6 pm, as well as the Vacation Vintage Pop-Up Shop from 1 – 5 pm. Will definitely work my way around those two places tomorrow before attending the Art Institute of California – San Francisco’s Annual Spring Fashion Show: “The Fashion Line-Up” at SF Design Center in the evening.
Oh, and do you know that Azalea has $45 for $90 or $100 for $200 deal going on? If you’re like me, who adores what Azalea boutique has to offer, you’ve got to have it!
But life’s not all about your own consumption. Help L.E.S Runway reach its $8,500 goal for the next three days! It’s donating for a great cause, elevating local fashion designers to present their works on catwalk and sell through a pop-up shop in NYC. Isn’t that great? Cheryl Maleh, you go girl.
Have a great weekend guys,