SFBAfn presented RUBY, a RED Fashion Event on Saturday, September 26th at SOMArts. Led by Joseph Domingo, the all-red fashion show featured more than 20 San Francisco and international fashion designers. Photos by Nicolas Ardelean / Courtesy of SFBAfn.

We arrived at SOMArts a little early, around 5:15pm for a show that’s scheduled to receive VIP guests at 6:30pm. A split-second glance to the backstage area revealed various garments hung neatly on the clothing racks, all in bright red. The runway was red, and there were red-hued lights facing the walls. Joseph Domingo and his crew were finalizing seat arrangements for VIP guests, and there were some models practicing their walk on the red runway. I glanced at my own outfit, a red number designed and created by AiCA-SF student designer Jesus Romero. And that’s when I realized that it’s a freaking serious all-red experience.

Roaming around the SOMArts complex, it’s easy to spot fellow RUBY RED fashion show attendees. We all wore red outfits – some had just little red touches in their outfit, but it’s always present – and we attracted attention. Of course, that’s to be 100% expected for a show that’s strictly enforcing the red dress code. Even if you had a ticket, you would not be allowed to enter if your outfit was devoid of red. Very understandable from SFBAfn, which previously brought SNOW fashion show series to the Bay Area (those shows had white dress code).

RUBY RED fashion show featured more than 20 SF Bay Area and international fashion designers. The A to Z lineup includes 00:55 by Steven Oo, Ana Cecilia Ortega, Balmie, CarMenchie, Charmosa, Dahae Kim, Daniel Sudar, Elizabeth Ann Baker, Fuschia Couture, Joseph Domingo, Lauren Barisic, Leather Tounge (Emily Payne), Neetu Saini, One.10 Collection, RC Caylan, Rebecca Cahua, Ricky Abad, Roxanne Hoey, Stephenny Yiu, Tale for Esther, Trixie Zarate, and Veejay Floresca. It’s very impressive and refreshing that not only they successfully collaborated as a large group, but also the result was a pretty cohesive collection.

RUBY RED fashion show was divided into 4 sections: RED Sea (Swimwear & Resort Wear), RED City (Day/Workwear & Sportswear), RED Moon (Avant Garde & Futuristic), and RED Castle (Red Carpet Dresses & Gowns). While you won’t see every single look that went through the runway in this article, I have to commend Joseph Domingo and his team for a very thoughtful runway order. There was never a confusion or bewilderment of ‘why does this garment follow that look?’ and overall the presentation was going smoothly.

Moreover, the show donates all proceeds “to City Studio, a program offering art classes to under-served youth, ages 12-19, in their own neighborhoods and assisting them preparing a portfolio for application to college.” What a great fashion show for a great cause! Don’t you agree? Browse the looks below!

Photos by Nicolas Ardelean / Courtesy of SFBAfn.

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Congratulations again for SFBAfn, Joseph Domingo and his production team, and all of the designers. RUBY RED fashion show was a great showcase for an even greater cause. Special thanks to Nicolas Ardelean for the photos and AiCA-SF Fashion Director Geetika Gupta for being my fashion show BFF that night :)

Thanks for reading; until next time,

Photos by Nicolas Ardelean / Courtesy of SFBAfn.

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